
Watch The Show
Watch why your peers say this is the best investment they’ve ever made in advocacy and brand visibility.
This Telly, Anthem and American Reality Television Awards-winning show is designed to reduce the shame of financial challenges and increase opportunities for the 40% of Americans living on survival budgets.
Each season, Opportunity Knocks shows six new families a different way forward by pairing them with renowned financial experts Jean Chatzky, Patrice Washington and Louis Barajas to take control of their finances by providing them – and viewers – with actionable advice, tools and community resources.
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See It To Believe It.
Award-Winning Television





" I always told myself, you gotta break the cycle, you gotta break the cycle...and now I feel I have broken the cycle."
LAUREN & JARED
OPPORTUNITY KNOCKS, SEASON 1
In this Season 1 clip, Jared shares how Opportunity Knocks helped him break the generational cycle of poverty.
Why Join Our Campaign

Unmatched
National Exposure
Opportunity Knocks reaches millions of viewers has been featured in national publications and received red carpet awards. Credit unions are featured nationally in America's Best Feel Good Show of 2024.

Showcase
Your Impact
Opportunity Knocks shows real families tackling real financial challenges at credit unions. By participating you get more than the content, you can bring Opportunity Knocks Live to the community where you make the impact.

Build Trust
& Awareness
Many Americans struggle financially in shame and distrust institutions. By co-branding existing content you can showcase your compassionate, people-first approach to encourage existing members to ask for help and new members to walk through the door.